VIDEO OF THE WEEK: SOEN 'DECEIVER'


New track taken from their latest album #IMPERIAL


The provocative, imperious and engaging Swedish-based metal group SOEN reveal the haunting video for ‘Deceiver’, taken from their fifth album, IMPERIAL, out now via Silver Lining Music.

Founder members Joel Ekelöf (vocals) and Martin Lopez (drums), along with Lars Enok Åhlund (keyboards and guitar), Cody Ford (lead guitar) and Oleksii “Zlatoyar” Kobel (bass) dare to challenge the problems, issues and emotions which threaten to devour us in this ever-increasing frantic world. The outfit exquisitely contrast the light and the shade, the potently heavy yet eagerly dynamic in their latest offering ‘Deceiver’.

The huge, crunchy, metallic groove of ‘Deceiver’ coupled with Ekelöf’s enchanting vocals is truly intoxicating and carries a sombre sentiment: “‘Deceiver’ is about battling whatever demons you have and carrying that constant worry on your shoulders, how it can wear you down and make whatever goals you achieve in your life pointless” explains Lopez.

“It’s about standing up against that negativity within you and trying to keep going even if that negative shadow follows you wherever you go” adds Åhlund.

The video is the epic finale in a three-part visual tale set out with previous offerings ‘Monarch’ and ‘Illusion’. “’Deceiver’ is the last video of the trilogy started with ‘Monarch’ and then followed by ‘Illusion’” affirms video producer, Daniele Zed Berretta. “Time in the story goes backwards, to show us what happened before, and who the burnt man really is. Beneath it all, lies the concept of mankind repeating the same mistakes over and over again.”

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